NEWS5 September 2016
UK — Dentsu Aegis Network has appointed Stefan Bardega as CEO of iProspect UK.
Bardega (pictured with Tracy De Groose, CEO of Dentsu Aegis Network UK & Ireland) joins the performance marketing agency from ZenithOptimedia, where he was most recently global chief digital officer.
In his new role, he will work closely with the existing iProspect leadership team to deliver the agency’s growth ambitions, as well as having group-wide accountability for accelerating digital capabilities and growth across the UK.
"I am delighted Stefan is joining us at such an exciting time; his deep expertise, ambition and entrepreneurial spirit make him the perfect person to lead iProspect and our groups’ digital capabilities to even further growth and success,” said De Groose.