NEWS10 May 2013
UK — Marketing analysis agency Metametrics has hired Hector Vass as CTO.
Vass will lead the company’s technical development agenda and joins from Lloyds Banking Group where he was a marketing optimisation analyst.
Metametrics founder Tom Lloyd said: “Hector has been pioneering marketing data solutions for decades and is almost uniquely placed to work across the spectrum of our marketing mix, digital attribution and customer database analytics practices.”