NEWS4 August 2010

Face looks into how researchers use social media

UK

UK— Co-creation and social media researcher Face, together with the London Co-Creation Hub, is conducting a study of how market researchers use social media.

Face said the study “will be a comprehensive look at social media trends in the research industry and will cover all aspects of research, from brand teams, to agencies, to freelancers”.

The agency is running an online survey asking about market researchers’ social media lives as the first stage of the study.

The plan is for the ‘Social media in research’ study to become an annual occurence, with the first results due to be published in October.