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Saturday, 25 October 2014

RSS feed for Mergers & Acquisitions

Mergers & Acquisitions

Tribes Research buys EasyInsites

21-Oct-2014

Tribes Research has acquired panel company EasyInsites with the new business based in Guildford.

Kantar to acquire Civolution's audio watermarking unit

17-Oct-2014

The acquisition will strengthen Kantar’s ability to tie second screen content with TV shows using Civolution’s SyncNow service.

Mystery Researchers buys Beyond Hello

7-Oct-2014

Business consultancy Mystery Researchers has acquired Wisconsin-based Beyond Hello to boost its mystery shopping expertise.

GroupM acquires 49% of Haworth

23-Sep-2014

WPP’s wholly-owned media investment management company, GroupM, has acquired 49% of media agency Haworth Marketing + Media.

GfK Enigma and Media Markt Analysen merge

22-Sep-2014

GfK has announced that media research agencies GfK Enigma and Media Markt Analysen will merge and now be known as GfK Media & Communication Research.

Transition Strategies merges into Cambiar

8-Sep-2014

Market research and analytics consultancy, Cambiar, has announced it is merging with Transition Strategies.

Wakoopa merges into Netquest

3-Sep-2014

Online data collection specialist Netquest and Netherlands-based Wakoopa have joined forces so that Wakoopa will become a fully owned subsidiary of Netquest.

Evalueserve acquires Beyond Data

1-Sep-2014

The research and analytics firm has announced its acquisition of the German business intelligence provider.

Millward Brown buys InsightExpress

26-Aug-2014

WPP-owned Millward Brown has acquired media analytics and marketing company InsightExpress in the US.

Group M and Kantar Media partner with Rentrak

9-Oct-2014

WPP has announced that its media company, Group M, and research and analytics business, Kantar Media, will partner with Rentrak in a $98 million deal.

GfK acquires Cogenta

29-Sep-2014

UK-headquartered Cogenta, a retail and pricing intelligence provider, will be fully integrated into GfK.

WPP invests $25m in AppNexus to boost programmatic

22-Sep-2014

WPP has announced it has invested $25m in a “significant” stake in AppNexus,s part of its strategy to invest in fast-growing sectors such as ad tech and programmatic media buying.

Optimity Advisors expands into Europe with acquisition

16-Sep-2014

US-based management consultancy Optimity Advisors has bought advisory and data management firm Matrix Knowledge to create a permanent European office.

JWT acquires majority stake in Brazilian digital agency

5-Sep-2014

Try, a Brazilian user experience agency, designs and develops custom web, mobile, desktop and touch-enabled applications.

WPP's Aqua acquires Applogix

2-Sep-2014

Aqua, the WPP-owned marketing agency, has bought marketing technology business Applogix in South Africa.

GroupM buys Keyade in France

28-Aug-2014

WPP’s GroupM has acquired French digital performance specialist Keyade.

Lightspeed announces integration of All Global

26-Aug-2014

Healthcare data specialist company All Global has been integrated into Lightspeed Research’s family of brands.