Mergers & Acquisitions
Professional services firm adds research firm to its Advisory practice following ‘client demand for actionable insights’.
Acquisition of app analytics firm intended to boost the company’s advertising revenue from smartphones.
Data visualisation and interactive specialist Guardian Digital Agency, bought by WPP’s data investment management division, Kantar.
Consumer insights and consulting company acquired from Creative Artists Agency.
Revelation founder Steve August becomes chief innovation officer at video streaming technology firm.
The media company has acquired the ICT business intelligence services business for $19.6m.
Frederic-Charles Petit will oversee Toluna and Harris Interactive Europe following the acquisition from Nielsen.
WPP’s media research and analytics business buys majority stake in Precise Media Group Holdings
Deal part-funded by a $17m investment from App Annie’s backers, bringing total funding to date to $39m.