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How innovation in market research and data analytics is leading to better customer insight.
News
Research sector embraces opportunities of synthetic data
Rejecting accusations of hubris and ‘cigar chomping’, a panel at the MRS annual conference explored the potential uses of synthetic respondent data.
Christian Walsh
News
‘Step change’ needed in UK private R&D funding, says NCUB
Data on investment in private research and development (R&D) in the UK paints “a worrying picture”, according to the National Centre for Universities and Business (NCUB).
Opinion
In defence of ResTech: The case for new technology
New technology can face scepticism and opposition from the wider industry at times. But is this misguided?
Ben Walton
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
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The world's leading job site for research and insight
Spalding Goobey Associates
Commercial Research Director
Director level base plus outstanding bonus
Spalding Goobey Associates
Senior Research Executive – Quantitative – Consumer, Product and Shopper Experts
Up to £40,000 + benefits
Spalding Goobey Associates
Senior Consultant – Public and Corporate Affairs – Research/Strategy Consultancy
£40 – 44,000 + Bens
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
The world's leading job site for research and insight
Spalding Goobey Associates
Commercial Research Director
Director level base plus outstanding bonus
Spalding Goobey Associates
Senior Research Executive – Quantitative – Consumer, Product and Shopper Experts
Up to £40,000 + benefits
Spalding Goobey Associates
Senior Consultant – Public and Corporate Affairs – Research/Strategy Consultancy
£40 – 44,000 + Bens
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
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The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON