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Latest news on how big data and analytics helps business and government understand customers better.
News
Cynozure hires senior solutions architect
Data, analytics and AI company Cynozure has appointed Jane Usoskina as senior solutions architect.
Opinion
The crucial role of data quality in market research
Data quality has risen up the market research industry agenda in recent years. What is the importance of data quality to insight?
Melanie Courtright
Feature
Meeting the data quality challenge
Since the launch of the Global Data Quality initiative in April 2023, MRS has been leading a programme of activities addressing the impact of fraud and technology on data quality and integrity. One year on, Research Live speaks to Debrah Harding to review some of the work to emerge, including new guidance on data quality.
Katie McQuater
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
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The world's leading job site for research and insight
Spalding Goobey Associates
Quantitative Research Consultant – Independent Consultancy
£35–37,000
Spalding Goobey Associates
Senior Consultant – Quantitative focus – Research, Insights & Strategy
£45 to £70,000 + Bonus & Bens
Resources Group
Senior Research Executive – Quantitative –Strategy & Insight Consultancy
£33,000–£37,000 + strong benefits
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
The world's leading job site for research and insight
Spalding Goobey Associates
Quantitative Research Consultant – Independent Consultancy
£35–37,000
Spalding Goobey Associates
Senior Consultant – Quantitative focus – Research, Insights & Strategy
£45 to £70,000 + Bonus & Bens
Resources Group
Senior Research Executive – Quantitative –Strategy & Insight Consultancy
£33,000–£37,000 + strong benefits
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
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The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON