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Monday, 22 September 2014

20/20 launches virtual reality for researchers

9-Sep-2014

Market research technology firm 20/20 Research has introduced a virtual reality platform that will allow researchers to simulate shopping environments and consumer behaviour.

20|20 Research offers 'untethered' facial coding

22-Jul-2014

Affdex Discovery Online offers facial coding technology outside of focus group facilities.

BARB trials tablet 'peoplemeter'

16-Jul-2014

TV viewing measurement provider working alongside Ipsos MORI on trial in 60 homes across the UK.

One in five Japanese internet users feel out of depth with new tech

30-Jun-2014

According to GfK’s Roper Reports Worldwide, 21% of Japan’s internet users feel new technology is ‘a bit beyond them’.

Hall & Partners launches predictive modelling platform

26-Jun-2014

Avatar is a ‘strategic market simulation platform’ driven by data and ‘simulation science’.

Toluna gives PanelPortal clients access to mobile diary app

18-Jun-2014

TolunaMobile Diary now gives global panel community clients the ability to survey panel members on-the-go.

On Device Research introduces mobile metrics

5-Jun-2014

Scalable solution measures the effectiveness of advertising in apps and on the mobile web.

Two new mobile research solutions for uSamp

30-May-2014

uSamp Mobile In-Home and uSamp Mobile In-Store unveiled at Mobile World conference.

Google launches drone project

29-Aug-2014

Company announces that its advanced-research arm, Google X, is developing a drone delivery system, similar to that of Amazon.

Instant.ly launches concept test tool

16-Jul-2014

uSamp’s on-demand insights platform’s new tool designed to quickly screen new product ideas.

IPG Mediabrands announces social media ROI platform

2-Jul-2014

Performly platform designed to allow brands to assess the financial impact of social activity.

One in two Brits now has a tablet in their home

27-Jun-2014

New research from Mintel reveals a 7% rise in household tablet ownership from December 2013.

Lieberman partners with Beyond Verbal

19-Jun-2014

Collaboration will allow Lieberman to combine emotion analytics with existing portfolio of brain science tools.

CScreens expands eye-tracking to OOH TV viewing

11-Jun-2014

New eye-tracking tool measures multi-outdoor formats including out of home TV viewing.

Usability Sciences launches Omni-Channel research solution

4-Jun-2014

New solution obtains customer feedback across a brand’s touch points.

RPA launches surveyon Partners platform

27-May-2014

Platform intended to allow research clients to leverage preexisting networks of users.

Technology in focus

Meeting the Makers

8-Oct-2013

Technologies such as 3D printing are putting the means of production into the hands of the individual. So, asks Colin Strong: What might the rise of the Maker Movement mean for market research?

How to make an Impact (masthead) Video

24-Sep-2013

When our sister magazine, Impact, visited iMakr to learn more about the future of 3D printing, they got a first-hand look at the production process itself.