New application of integrated psychophysiological and traditional research designed for early-stage creative and message testing.
Quadrangle’s data collection business rolls out new CAPI technology to quarter of field force.
Opinion network State aims to connect people based on what they think, rather than who they know.
Burstly’s TestFlight allows developers to run beta tests outside of Apple’s App Store.
Arindam Bhattacharya’s new firm offers survey programming and data analytics to online research industry.
Software kits to allow mobile app developers to use smartphone cameras to detect emotions.
Waggl platform allows managers to source ideas from employee pool.
Allows developers and advertisers to use segmentation engine as an on-demand service.
Patent filing outlines how data can be used to infer mood to match content.
Sensus integrates biometrics, eye tracking, facial coding and self-report tools.
New self-service tool for “PR surveys, crisis monitoring and news jacking”.
LivingLens, Sumo Insight and StashMetrics among 10 firms to win seed funding from business accelerator.
Automated version of print and outdoor copy testing service made available on research ‘app’ platform.
New mobile platform for marketing and insight-gathering launches today at Mobile World Congress.
Online survey platform launches its first mobile app and announces upcoming software development kit (SDK).
Project InMind to explore new approaches for using machine learning algorithms to predict user needs and intentions.
GetFeedback for Salesforce allows survey data to be associated with existing customer data.
Addition provides financial professionals with “quick and intuitive way of identifying trends and potential signals.”
New platform allows clients to unify marketing data across all channels into a single interface.
Technology in focus
Technologies such as 3D printing are putting the means of production into the hands of the individual. So, asks Colin Strong: What might the rise of the Maker Movement mean for market research?
When our sister magazine, Impact, visited iMakr to learn more about the future of 3D printing, they got a first-hand look at the production process itself.
A growing number of firms are turning to hackathons to solve business challenges, Dunnhumby included. Brian Tarran reports.