NEWS6 January 2011
CHINA— Ipsos Asia Pacific has revealed details of a new management structure, which will be led by Lifeng Liu as chief executive. Liu was most recently the CEO of Ipsos Greater China.
Liu’s promotion also sees him become a member of the executive committee of the Ipsos management board, reporting to group CEO and chairman Didier Truchot.
Alick Zhou becomes the new CEO of Ipsos Greater China and Helen Lee becomes managing director.
Henri Wallard was previously Asia Pacific CEO but will now concentrate on his other responsibilities, which were extended in 2010 to chairing Ipsos MediaCT and Ipsos Public Affairs, in addition to his existing role as chairman of Ipsos Loyalty.
Wallard remains a deputy CEO of Ipsos and a member of the management board executive committee.
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