This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies. Find out more here

Friday, 31 October 2014

MRA backs FCC's new do-not-call list for emergency numbers

US— The Marketing Research Association (MRA) is supporting the Federal Communications Commission’s (FCC) plan for a new federal do-not-call registry as a way of enabling MR companies to screen out emergency lines.

Unlike previous anti-telemarketing do-not-call lists, the proposed new FCC register is limited to public safety answering point (PSAP) numbers, the service in the US that matches callers to the emergency service that they require.

The Telephone Consumer Protection Act (TCPA) already forbids any form of automated dialling to any emergency telephone line, but Howard Fienberg, the MRA’s director of government affairs, said that there is currently no reliable listing of emergency lines.

“The PSAP registry could help prevent researchers from inadvertently calling emergency lines with their autodiallers and violating the law,” he says. “We support the new registry and will work with the FCC to make it functional, efficient and affordable.”

Follow us on
Follow us on Twitter

Have your say

Please add your comment. You can include links, but HTML is not permitted.
Your email address will not be displayed on the site. All comments are moderated.

Mandatory
Mandatory
Mandatory
Mandatory