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Sunday, 01 February 2015

RSS feed for Contract wins & new business opportunities

Contract wins & new business opportunities

Lightspeed GMI named as Superbrands fieldwork partner

21-Jan-2015

The Centre for Brand Analysis will access Lightspeed GMI’s proprietary panels for the annual Consumer Superbrands, CoolBrands and Business Superbrands surveys.

Millward Brown Digital partners with Snapchat

12-Jan-2015

Partnership saw the agency measure the first six advertising campaigns to appear on Snapchat.

Millward Brown appointed by Old Mutual to track brand health

11-Nov-2014

Financial services group Old Mutual has announced it is moving its international brand tracking programme to Millward Brown.

Billboard extends and expands Nielsen music data deal

5-Nov-2014

Companies announce a “multi-year extension” of current agreement and an expansion to include co-development of new initiatives to better measure and analyse music industry trends.

NatCen retains Health Survey for England contract

24-Oct-2014

NatCen Social Research has retained the Health Survey for England contract until 2019, in collaboration with UCL.

Kantar Media extends TV measurement into Malaysia

8-Oct-2014

Kantar Media has signed an agreement with Malaysian media group, Astro, to manage its audience measurement service.

ComScore to provide all BBC analytics

13-Nov-2014

ComScore Digital Analytix has been selected by broadcaster as the source of analytics across all of its digital content, including web, mobile and video.

Mintel licenses Decrypt's Beacon platform

6-Nov-2014

Mintel brings its survey programming in-house for the first time through its licensing of market research and reporting platform, Beacon.

Barb combines establishment survey and recruitment contracts

5-Nov-2014

Previously separate contracts for panel recruitment and for conducting establishment survey, which provides demographic, device and platform data, have now been combined.

Rentrak expands agreement with Fox

14-Oct-2014

Relationship will now include linear TV ratings measurement and source consumer data reporting.