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Thursday, 18 September 2014

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Today's top stories

MMR makes multiple hires

17-Sep-2014

Andy Wardlaw has joined consumer insight agency MMR Research Worldwide in the new role of insight director.

Harris joins Marketing Workshop

17-Sep-2014

Research and consulting firm Marketing Workshop has hired Vivian Harris as vice-president, client services.

Digital consultancy Transmute opens its doors

17-Sep-2014

Digital strategist, Tiffany St James, who has held numerous high profile digital marketing roles in government, has launched a consultancy Transmute with Charlie Southwell.

CEOs prioritise customer interaction to stay relevant

16-Sep-2014

While more than half of US business leaders feel more confident about the economy than they did a year ago, they are worried about their products and services remaining relevant, according to a KPMG study.

Repucom makes Stainer UK & Ireland MD

16-Sep-2014

Jon Stainer has been appointed as managing director of UK & Ireland for sports marketing research consultancy Repucom.

ITV reveals new online ad format, Ad Show

16-Sep-2014

ITV has launched a video-on-demand (VOD) format Ad Show, aimed at brands that have not previously advertised on TV.

Toluna's Atkins joins Populus Data Solutions

15-Sep-2014

Data collection agency Populus Data Solutions has hired Chris Atkins to be head of business development.

Nielsen launches e-store for grocery and media data

15-Sep-2014

Information and measurement company Nielsen has launched a European site so marketers can instantly access and buy its FMCG and media industry reports.

GQR promotes Morris to London partner

12-Sep-2014

US pollsters, Greenberg Quinlan Rosner has promoted James Morris to become a partner in the London office.

Cello posts strong first half results for 2014

17-Sep-2014

The Cello Group has announced a 9.4% increase in revenues taking them to £78.3m for the first half of the year while gross profits increased 14.8% to £39.5m.

Verve's international community panel boosted with new hires

16-Sep-2014

Rich Preedy and Olly Robinson have joined Verve to lead its international community panel as part of a wave of new hires.

Optimity Advisors expands into Europe with acquisition

16-Sep-2014

US-based management consultancy Optimity Advisors has bought advisory and data management firm Matrix Knowledge to create a permanent European office.

IAB UK appoints psychologist for digital understanding

16-Sep-2014

The Internet Advertising Bureau (IAB) UK has hired Dr Simon Hampton, a psychologist from the University of East Anglia, to help educate members on mobile and digital behaviour.

GroupM forecasts almost 10% Chinese ad spend increase

15-Sep-2014

Measured media advertising spend in China will increase by 9.8% in 2014 compared with last year, to reach RMB473 billion according to GroupM.

Platypus hires Hallmark's insight manager as director

15-Sep-2014

Karen Chaudhari, the former insights manager for Hallmark Cards, has joined children and family market research agency Platypus as associate director.

Mobile ads becoming more relevant

15-Sep-2014

Advertisers have started to use mobile devices to offer more relevant and personalised ads, and consequently consumers are finding the ads more informative and useful, according to a new study.

Charterhouse makes new hires

12-Sep-2014

Kathy Ellison has joined Charterhouse Research as a director to help expand its financial research business.

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