NEWS7 May 2013
US — Media measurement firm Rentrak has won a multi-year contract to provide data for acquisition marketing agency d50 Media.
The agency will use Rentrak’s TV Essentials service to build better viewer profiles for its clients in the digital industry.
“By leveraging Rentrak, we will be able to offer our clients the most comprehensive insight to their target demographics’ TV viewing trends and the most granular details about customer behavior of specific households,” said director of media operations Dan Diamond.
The world's leading job site for research and insight
Resources Group
Business Development Director – Tech/Data Collection Platform
£Negotiable plus strong bonus
CMA
Director, Market Research
£96,923–116,307
Resources Group
Research Manager – Education Research – Leading Social Research Agency
£35,000–£47,000 + strong benefits
-
Brought to you by:
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk -
© Copyright 2024 Research Live
0 Comments