NEWS10 February 2010
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
US— MR consulting agency Cambiar has formed a strategic partnership with Gordon & McCallum, a research consulting business based in Australia and New Zealand, to develop joint services and pool expertise.
Managing partner David McCallum said the tie-up with Cambiar would give Gordon & McCallum clients in the US access to on-the-ground support, while Cambiar founder Simon Chadwick sees advantages for its clients in aiding their growth outside the US market.
Chadwick said: “Both companies share a common vision to help research departments and agencies manage change and build long term value.”
Gordon & McCallum was launched by McCallum and his former Nielsen colleague Alastair Gordon in October last year.
The two firms provide a range of support services and advice in the areas of change management, increasing organisational effectiveness and improving the quality and ROI derived from market research.
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
Related Articles
The world's leading job site for research and insight
Spalding Goobey Associates
Associate Director/Director – Quant – Insight Agency – Life Changing Move to New Zealand
NZ$ 125,000 to 180,000 + Benefits
Resources Group
Product and Portfolio Manager (Marketing) – Not for Profit Research (Health/Social)
To £46,000
Resources Group
Client Development Director – Tech/Data Collection Platform
£60–75,000 plus strong bonus
Brought to you by:
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments