NEWS28 January 2011
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UK— APCO Insight, the research arm of communications consultancy APCO Worldwide, has launched a specialised healthcare research division.
The new unit is led by Chrystine Zacherau, who returns to the company after spells as senior research manager at Behavior Research Center, and research roles at Voter News Service, the Roper Centre and The Marist Institute for Public Opinion.
She also periodically provides patient care at a hospital in northern Virginia.
APCO Insight president Bryan Dumont said: “We are delighted to welcome Chrystine back to APCO in this exciting new role. Her extensive experience as both a seasoned research professional and a licensed registered nurse make her an ideal leader of this new research practice, which is built on our team’s history of successful work in the healthcare sector.”
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