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Opinion
Five Brexit lessons for researchers
Opinion
The focus group fightback
Politicians and the media debased the term ‘focus group’ and made it synonymous with spin. Now is the time to reclaim and restore it, say Deborah Mattinson and Merry Baskin.
Opinion
What I learned from Philip Gould
Opinion
Five Brexit lessons for researchers
Understanding voters’ views of Brexit has proved a challenge – even for a seasoned political pollster. Deborah Mattinson shares some insights from the past two years.
Opinion
The focus group fightback
Politicians and the media debased the term ‘focus group’ and made it synonymous with spin. Now is the time to reclaim and restore it, say Deborah Mattinson and Merry Baskin.
Opinion
What I learned from Philip Gould
Deborah Mattinson shares lessons from the life and career of New Labour strategist Philip Gould, a pollster who aimed high and whose work made a difference.
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
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Insight Manager – Quant or Mixed Methods – Bespoke Strategy Consultancy
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The world's leading job site for research and insight
Spalding Goobey Associates
Research Executive / Senior Research Executive Quant | Technology and Entertainment
£28,000–£39,000 + benefits
Spalding Goobey Associates
Research Manager – Quant – Strategic Insight Agency
£41,000–£47,000 + Bens
Spalding Goobey Associates
Insight Manager – Quant or Mixed Methods – Bespoke Strategy Consultancy
£36 – 48,000 + Bens
Media evaluation firm Comscore has increased its revenue in the second quarter but has made a net loss of $44.9m, a… https://t.co/rAHZYxiapz
RT @ImpactMRS: Marginalised groups are asserting themselves in Latin America, with diverse creative energy and an embrace of indigenous cul…
There is no evidence that Facebook’s worldwide popularity is linked to widespread psychological harm, according to… https://t.co/wS1Um3JRS5
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
The world's leading job site for research and insight
Spalding Goobey Associates
Research Executive / Senior Research Executive Quant | Technology and Entertainment
£28,000–£39,000 + benefits
Spalding Goobey Associates
Research Manager – Quant – Strategic Insight Agency
£41,000–£47,000 + Bens
Spalding Goobey Associates
Insight Manager – Quant or Mixed Methods – Bespoke Strategy Consultancy
£36 – 48,000 + Bens
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
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The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON