TNS hires qual client leader for Asia Pacific
SINGAPORE— TNS has appointed Radhecka Roy as regional qualitative client leader for the Asia Pacific region.
Roy (pictured) was last at Synovate and has spent 20 years working in market research. Her new role will be her second stint at TNS, having previously been in charge of qualitative research at TNS India.
She has also worked for IMRB International and Tebbutt Research, covering sectors including health, technology, education and employee and customer satisfaction.
Rebecca Wynberg, global CEO of qualitative at TNS, said: “Qualitative is at the heart of many of our best client relationships and the key to our future, which is why making sure we have the best people on board is essential. Radhecka’s credentials and experience are second to none and she is an excellent choice for TNS.”