Three new members for WIN
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GLOBAL— The Worldwide Independent Network (WIN) of research agencies has added three new companies, bringing its total membership to 21 firms.
The new joiners are Ibope Inteligencia (Brazil), Colmar Brunton (Australia) and MARS (India).
The WIN network covers 88% of the world's market and was created to compete more aggressively with big global MR conglomerates.
Other members of the network include Gallup Austria, Leger Marketing (Canada), CRC-Research (China), BVA (France), Leyhausen (Germany), Capacent (Iceland), Doxa S.P.A. (Italy), Nippon Research Center (Japan), Gallup Korea, Ibope Inteligencia in Argentina and Mexico, Market Response International (The Netherlands), Romir (Russia), Instituto DYM (Spain), Isopublic (Switzerland), PARC (UAE), TRiG (USA) and ICM Research (UK).
