Online and new media research is a tough sector to keep ahead of, with Web 2.0 platforms, social networks, online communities and mobile research innovations mushrooming daily. Attendees at this conference will learn which model of online and multi-media is right for them; listen to new research vision on cutting edge techniques and technologies and hear bold ‘society’ viewpoints. Chaired by Buzzback’s Martin Oxley, the programmes aims to explore the relationship between research, people and brands. Online research is a valuable tool targeting audiences with enhanced web surveys, personal web spaces and community-based collaborative techniques, but what is the true quality of its bandwidth?
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