NEWS15 November 2010
US— TV station owners Barrington Broadcasting and Nexstar Broadcasting have signed up to use Rentrak’s StationView Essentials local market audience measurement service.
Nexstar will receive viewing figures for its CBS-affiliate station WROC-TV and Fox-affiliate WUHF-TV in Rochester, New York and NBC-affiliate WHAG-TV in Hagerstown, New Jersey.
Barrington, meanwhile, wants audience numbers for its WPBN and NBC-and ABC-affiliate WGTU in Traverse City, Michigan.
Related Articles
The world's leading job site for research and insight
Resources Group
Qual / Quant Associate Director – Financial
£50,000–£65,000 + Excellent Benefits
Resources Group
Qualitative Research Manager– London / Hybrid working
Up to £37,000 + Benefits
Resources Group
Research Manager – Varied projects including behavioural science!
£35,000 – £45,000 + strong benefits
-
Brought to you by:
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk -
© Copyright 2024 Research Live
0 Comments