YouGov quadruples profits
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UK online research and opinion poll company YouGov today announced its full year results, with sales tripled and profit quadrupled to £3.86m.
The company reported a rise in sales from £2.9m to £9.5m; a rise of 302% in operating profit and a reported growth of 65% in UK operations, against 25% across the online research sector.
As examples of the company's successes, joint executive officer Nadhim Zahawi cited the launch of BrandIndex, its daily measure of the perception of 1,100 consumer brands; a joint venture signed in February with stockbroker Execution; and the acquisition in July of Dubai-based Siraj Marketing Research.
Shares in YouGov now stand at 696.5 pence, up more than 400% from 135 pence when the company floated on the Alternative Investment Market in April last year.
Zahawi said trading for the current financial year is “in line with expectations”, and that the board is confident of another successful year.
YouGov chairman Peter Kellner said the company is now considering offering BrandIndex globally through international partners, as well as expansion into the Middle East and further acquisitions.
Author: Robert Bain
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