NEWS7 August 2015
ISRAEL — Software provider Nice Systems has released a solution allowing companies to use Voice of the Customer (VoC) feedback combined with predictive analytics.
NICE Journey VoC combines two technologies – voice of the customer and journey mapping – so organisations can reach all customers at risk to reduce potential churn or defection.
The company said that by using the tool to understand customer attitudes at various points of engagement across channels and touch points, businesses can intercept when necessary and reduce customer effort, improve retention and improve customer experience.
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