RTI International acquires MasiMax
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Pharma research agency seeks move into ‘new research fields and market sectors'
US-- Pharmaceutical and public sector research agency RTI International has acquired health research, communications and marketing firm MasiMax for an undisclosed amount.
MasiMax is based in Washington and offers research, analysis and marketing services to federal health clients.
RTI president and CEO Victoria Haynes said: “Adding these talented professionals to our team is part of a strategy to strengthen and broaden our project communications and marketing capabilities into new research fields and market sectors.”
MasiMax president and CEO Marilyn Massey-Ball said: “This is an exciting direction for MasiMax. Our expertise in health marketing and communications complements RTI's research and technical strengths.”
Author: James Verrinder
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