Red Bee planner joins Firefish as group head
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UK— Former Red Bee Media planner John Jones is joining Firefish as group head, responsible for a team of researchers working with retail, FMCG and media brands.
As senior strategic planner at Red Bee, Jones worked with the company’s key BBC accounts. Before that he was managing partner at the Blinic Partnership where he also led projects for the BBC as well as ITV, Channel 4, Sky and the Discovery Channel.
Jones is a former head of qualitative research at Informer Interactive Research, a senior research executive at Added Value and European research manager at Levi Strauss Europe.
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