Bob Shullman to retire from Ipsos Mendelsohn
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US— Ipsos Mendelsohn president Bob Shullman is to retire at the end of this month. He has been in the role since 2008.
The company said that, after 35 years in the research business, Shullman wanted to spend time travelling.
Richard Silman, global CEO of Ipsos MediaCT said: “It has been a great pleasure to work with Bob since Ipsos acquired the Mendelsohn Affluent business in 2008. Bob has worked tirelessly on the re-positioning of the Affluent Study, and we wish him a very happy and healthy retirement.”
Sales and marketing SVP Mark Kostelec and chief research and insights officer Steve Kraus will be “taking over the baton” from Shullman, and will report to Ipsos OTX MediaCT’s president of audience measurement Lorraine Hadfield.
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