Saturday, 26 May 2012

Outsourcing firm Pulse Group gets venture capital backing

Japan Asia Investment Company makes undisclosed investment to fund ‘accelerated growth'

Research outsourcing firm Pulse Group has received an undisclosed investment from venture capital group Japan Asia Investment Company (JAIC).

JAIC – which manages over $1.3bn of funds across Asia – described its investment as “reinforcing [Pulse's] war-chest for accelerated growth”.

Pulse Group CEO, Bob Chua said: “The investment from JAIC allows us to blaze a growth-path in international expansion, panel growth and strategic acquisitions.”

The company provides outsourced online data collection, data processing and analysis services to market research agencies.

It is headquartered in Sydney, Australia, with an operations hub in Malaysia and a European office in Amsterdam.

Author: Brian Tarran

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