OMG restructures global research management
US-- Omnicom Media Group (OMG) has restructured the management of its global research and analytics operations, according to a report in AdWeek.
The new regional research and analytics directors are Mike Atkin (US), Jo Rigby (EMEA), Angelica Aya (Latin America) and Guy Hearn (Asia Pacific). Joe Masucci has been named director of US business intelligence.
Hearn joins the firm from TNS where he was director of client service and insights for Singapore and Hong Kong.
The new regional leaders now report in to global account management president Kate Stephenson.
Meanwhile, Mike Hess, the worldwide director of research and insight at OMG agency OMD, has resigned to take a new post at another agency, the report claims.
Author: James Verrinder


