Evolution and Research Now kickstart new SME study
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UK— Evolution has embarked upon a syndicated study among SMEs to judge attitudes towards commercial insurance.
The study is being conducted using Research Now panels and aims to illuminate the needs, beliefs and insurance purchasing patterns of SMEs in the UK.
Evolution was launched in November by former Illuminas chairman David Smith (pictured) and two directors from management consultancy DGL, Adam Riley and Jennifer Del Carlo.
Del Carlo said: “By collaborating with Research Now on this study, we are providing key decision makers with more strategic information in a hard-to-reach market.”
The final report will be available in Spring 2011.
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