Monday, 15 March 2010

New head of healthcare at Harris Interactive

12-Mar-2010

UK— Suhas Khanderia has been appointed head of healthcare research in the UK at Harris Interactive.

Photo of Aliza Freud

SheSpeaks launches women's online communities

12-Mar-2010

US— Online community builder SheSpeaks is offering to connect brands with targeted communities of 2,000 or more women for qual and quant studies.

Voxco names new MD for German subsidiary

12-Mar-2010

GERMANY— Canadian survey software firm Voxco has appointed Juergen Hessdoerfer as managing director of its German subsidiary, Voxco.

'No uniformity and no standards' in STB viewing data

11-Mar-2010

US— Set-top box (STB) data for TV audience measurement still lacks uniformity and standards, according to a study from Nielsen’s client think tank.

Private equity firm pumps $35m into 1010data

11-Mar-2010

US— Data analytics firm 1010data has secured a $35m minority investment from Norwest Venture Partners.

Quantcast to offer country-specific online audience data

11-Mar-2010

US— Web measurement firm Quantcast has announced the launch of a localised audience data service for every country.

The Online Circle launches social media monitoring tool

11-Mar-2010

AUSTRALIA— Internet marketing agency The Online Circle has launched a new online tracking tool to monitor conversations across blogs, social media networks and forums.

People on the move

11-Mar-2010

The latest appointments and promotions from the global market research and consumer insight industry. This week: Mediaedge:cia, Fonterra Brands and Nunwood

GfK names innovation manager for custom research arm

10-Mar-2010

UK— Norbert Wirth has been appointed global innovation manager of GfK’s custom research business.

Photo of Andrew Irving

AIMR to change name following Optimisa dispute

10-Mar-2010

UK— Newly launched agency Andrew Irving Market Research is to change its name, following a request from the parent company of Irving’s old firm, Andrew Irving Associates.

YouGov Siraj and Analyseize strike partnership

10-Mar-2010

JORDAN— YouGov Siraj has signed an agreement with Jordanian market research agency Analyseize to work together to provide research services in Jordan.

Planet Retail hires Pepsico exec for North American expansion

12-Mar-2010

US— Retail analyst firm Planet Retail has hired former Pepsico customer development director Brian Wisniewski to lead its growth in North America.

Sky re-appoints SPA for customer satisfaction tracking task

12-Mar-2010

UK— Broadcaster and internet provider Sky has re-appointed SPA to run its customer satisfaction tracking survey.

Eye-tracking firm wins EU development grant

11-Mar-2010

ESTONIA— Eye-tracking firm Real Eyes has been awarded a €467,000 European Union grant to develop software to make eye-tracking faster, cheaper and more accessible.

Pic of Alexander the meerkat

Millward Brown unveils viral ad potential metric

11-Mar-2010

UK— Millward Brown has developed a metric to help marketers predict the viral potential of video adverts.

Sunrise signs up for Nielsen radio ratings

11-Mar-2010

US— New York-based radio station owner Sunrise Broadcasting has become the latest company to sign up to Nielsen’s radio ratings service.

Fund launches to aid professional development

11-Mar-2010

The Swedish Market Research Day conference has launched The Lonbono Fund to aid the professional development of researchers “in poorer countries”.

'Very disappointing' research performance mars Chime results

10-Mar-2010

UK— Chime Communications’ “best results ever” have been marred by the performance of the group’s research division, which includes agencies Opinion Leader, Brand Democracy, and Facts International.

Millward Brown to open Vietnamese office

10-Mar-2010

VIETNAM— Millward Brown is to open a new office in Vietnam in the second half of this year.

Photo of parliament

Opinium and Daily Express strike poll partnership

10-Mar-2010

UK— Opinium Research is to conduct voting intention polls for the Daily Express newspaper in the run up to the 2010 general election.

MediaBadger set for expansion with London office

10-Mar-2010

UK— Internet and social media anlyst MediaBadger has opened a London office to coordinate the firm’s UK and European projects.