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Thursday, 21 August 2014

Best Buy partners with Research Now

21-Aug-2014

Best Buy has become a panel partner of Research Now’s e-Rewards Opinion Panel allowing its US customers to earn gift vouchers for completing online surveys.

Geometry Global appoints director in Singapore

21-Aug-2014

WPP’s shopper marketing agency, Geometry Global, has made Mary Jane Butler its client service director in Singapore.

Skim partners with European Pricing Platform

21-Aug-2014

International market research agency Skim has been selected to partner with pricing association European Pricing Platform (EPP).

Unemployment fears lead worries across the globe

20-Aug-2014

Almost a third of people questioned in a global study by GfK Verein on the challenges of nations, cited unemployment as their major concern.

ZappiStore partners with Replise to add social media tools

20-Aug-2014

Online research platform, ZappiStore, has added Mind Radar and Social Scan social media assessment tools from Replise to its research tools.

Quantcast promotes Matt White to UK MD

20-Aug-2014

White takes up role following previous UK MD Phil Macauley’s promotion to EMEA MD.

Added Value launches tracking service

19-Aug-2014

WPP marketing consultancy, Added Value, has launched a new tracking product for its clients called Activator.

Wearables market to reach $8bn by 2018

19-Aug-2014

The global wearable electronics market is expected to reach a value of $8 billion in 2018 with unit shipments of more than 130 million.

Dunnhumby invests in Sandtable, launches joint venture

19-Aug-2014

The customer science company has taken a 50% stake in agent-based modelling company Sandtable.

Added Value SA hires Shapiro for insights role

18-Aug-2014

Strategic marketing consultancy, Added Value South Africa, has appointed Nicole Shapiro as associate director to boost its brand insights team.

Research Now launches North American mental health panel

18-Aug-2014

Panel provides access to American and Canadian mental health patients, caregivers and doctors.

Global marketers' confidence down

21-Aug-2014

Confidence among global marketers fell in August although industry conditions are improving according to the latest Global Marketing Index (GMI).

ZappiStore opens US office

21-Aug-2014

Online research platform, ZappiStore, has appointed Ryan Barry as senior vice-president of sales and marketing in North America to run its newly opened Boston office.

Teamsearch Fieldwork boosts project team

20-Aug-2014

Fieldwork agency, Teamsearch Fieldwork, has hired two new managers to its project management team to grow the team to five.

Kantar and 20|20 in online qual partnership

20-Aug-2014

20|20 Research will deliver live online interview streaming capabilities to Kantar and its worldwide operating companies.

FacialNetwork hires Satya Yenigalla as COO

20-Aug-2014

Yenigalla joins the cloud-based facial recognition company as chief operating officer.

Cint boosts Japanese office

19-Aug-2014

Global panel marketplace platform provider Cint has expanded its Japanese office to meet client demand.

Markert joins Research Now as EVP of Sales and Business Development

19-Aug-2014

Tom Markert joins from Digital Tailwind, where he was co-founder and chief executive officer.

US marketers plan analytics investments to improve personalisation

19-Aug-2014

Marketers believe personalisation impacts customer loyalty but achieving it remains a challenge, according to new research.

Data honesty wins consumer support

18-Aug-2014

Brands that are honest and upfront about how they intend to use personal data are more likely to be trusted by consumers.

Mobile has 'changed the boundaries of social acceptability'

18-Aug-2014

Young people don’t behave or think in the same way as they did ten years ago, according to research from Havas Media Labs and Weve.