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Saturday, 01 August 2015

Chime agrees to £374m sale to Providence and WPP

31-Jul-2015

Under the terms of the acquisition, shareholders will receive 365p in cash for each Chime share.

Mustard expands with new hires and promotions

31-Jul-2015

Manchester-based market research agency Mustard has made four new appointments and two promotions as it looks to double revenues this year.

Data distrust 'could harm UK economy'

31-Jul-2015

A new report has urged organisations to be transparent about use of personal data as 94% of consumers admit they would like more control.

UK and France launch joint data initiative

31-Jul-2015

Data taskforce due to report to UK and French governments by end of 2015 on establishing principles for improving SMEs’ use of data and data science.

Nielsen Q2 revenues up at constant currency

30-Jul-2015

Nielsen announced revenues of $1.6 billion for the second quarter of 2015.

News and information apps secure most loyalty

30-Jul-2015

US mobile users are most loyal to news and information apps — judging by frequency of first and last app usage — according to new analysis.

Measuring mobile limiting factor for marketers

29-Jul-2015

Three in 10 marketers worldwide said the inability to measure success was their top concern with mobile location advertising in a report from xAd.

Kantar invests in digital media intelligence firm

29-Jul-2015

Kantar Media has announced that it has invested in BIScience, a data analytics firm specialising in cross-channel and multi-country digital media monitoring platforms.

UK adspend up 8.2% in Q1 2015

28-Jul-2015

Advertising spend in the UK reached £4.7bn the highest on record, according to figures from the Advertising Association/Warc.

GfK MRI appoints senior researcher

28-Jul-2015

Research veteran, Gregg Lindner, has joined GfK MRI in a new role as executive vice-president of media research.

Ebiquity announces 11% revenue increase

28-Jul-2015

The company’s full year results for year ended 30 April 2015 showed an increase in revenue from £68.5m in 2014 to £76.3m.

Bonamy Finch appoints data science exec

31-Jul-2015

Consumer insights and analytics agency Bonamy Finch has hired Ahmed Hamada as a data science executive to help develop its analytics between big data and primary research.

Dunnhumby launches healthcare offer

31-Jul-2015

Dunnhumby Health is intended to enable healthcare institutions to leverage patient data to build loyalty, improve people’s health and lower unnecessary costs.

WPP and Providence bid to takeover Chime Communications

30-Jul-2015

Chime Communications in advanced discussions over a £350m purchase sees its share price rise 25%.

Lightspeed GMI adds to new business team

30-Jul-2015

Susanne Goller and Johannes Van Lochem have both joined the UK new business team as account directors.

Live chat highest rated customer touchpoint

30-Jul-2015

Consumers rate live online chat highest compared to all other customer service touch points, according to a customer service benchmark report.

Engagement Labs buys Keller Fay Group

29-Jul-2015

Engagement Labs has acquired word-of-mouth market research company Keller Fay as part of its expansion into the US and UK markets.

UK research industry promoted on SE Asian trade delegation

29-Jul-2015

FreshMinds CEO Caroline Plumb is on a trade delegation to south east Asia, led by David Cameron, promoting UK trade and investment in the region.

Woodland Trust calls tender for UK research work

28-Jul-2015

The UK’s largest woodland conservation charity, the Woodland Trust, is inviting agencies to pitch for large scale public attitude survey work.

Instagram US mobile ad revenue set to overtake Google and Twitter

28-Jul-2015

New analysis forecasts that the social network’s global mobile ad revenues will rise to $2.81bn by 2017.

Tonic launches collaborative working approach

28-Jul-2015

The company’s Q-Club offers knowledge share workshops, training sessions, reports and ‘Inspiration Evenings’ to its members.