Friday, 25 May 2012

Majestic Research makes Rood move

Equity research agency looks to build MR presence through healthcare buy

US-- Equity research agency Majestic Research has acquired healthcare MR firm Rood Research for an undisclosed sum as it looks to build its presence in the market research sector.

Majestic Research's CEO, Tony Berkman, said: “Integrating Rood's healthcare research into the Majestic platform will enhance our current offering in the sector and establish our initial footprint in the market research arena.”

Edith Rood, CEO and founder of Rood Research, said: “By combining the innovation and experience of two pioneers in research, we are well-equipped to meet the diverse needs of our clients even in the most challenging economic environment.”

Majestic Research specialises in providing information for the financial sector through its “exclusive relationship” with data providers, which the firm says allows it to provide clients with information about trends and events before they are publicly announced.

Author: James Verrinder

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