This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies. Find out more here

Tuesday, 01 December 2015

Rentrak buys Media Salvation

US— Media measurement firm Rentrak has bought Media Salvation, which provides sales and financial reporting systems to studios and film companies.

Rentrak says the acquisition will allow it to integrate its existing measurement products with the financial and distribution systems used by TV networks and studios for their physical and electronic releases.

The buy also adds an unnamed “major studio” to Rentrak’s roster of clients for its revenue share, digital download and mobile measurement services.

As part of the deal, Media Salvation’s founder David Cortese joins Rentrak as senior vice president of digital studio services.

Follow us on
Follow us on Twitter

Have your say

Please add your comment. You can include links, but HTML is not permitted.
Your email address will not be displayed on the site. All comments are moderated.

Mandatory What are the first and sixth letters of the word: FURNITURE

Related images