NEWS4 October 2010
US/GERMANY— Maritz Research has acquired US-based Evolve24, which analyses what is being said in traditional and social media.
Evolve24 looks at consumer perceptions of brands, products and services, and will contribute to Maritz’s customer satisfaction work. Its clients include Yahoo, Ford and MasterCard.
The firm, headquartered in St Louis, Missouri, also provides primary market research services, allowing clients to combine media analysis data with findings from surveys and focus groups.
Founder and CEO Anthony Sardella (pictured) said he was proud to be joining a company that is adapting and aligning itself with changing market conditions.
Terms of the deal have not been disclosed.
Related Articles
The world's leading job site for research and insight
Spalding Goobey Associates
Commercial Research Director
Director level base plus outstanding bonus
CMA
Director, Market Research
£96,923–116,307
Resources Group
Research Manager – Consumer – Neuro / Behavioural Science
£35,000–£40,000 + Benefits
-
Brought to you by:
©2024 The Market Research Society,
15 Northburgh Street, London EC1V 0JR
Tel: +44 (0)20 7490 4911
info@mrs.org.uk -
© Copyright 2024 Research Live
0 Comments