Thursday, 02 September 2010

Jollibee research manager joins Kadence

Fast food researcher Rowena Lim takes up agency role

SINGAPORE-- Rowena Lim has left her role as research manager with Philippines-based fast food corporation Jollibee to become the new project director at Kadence Asia-Pacific.

Before working at Jollibee, Lim was a research associate at TNS and joins Kadence as part of the agency's plans to expand in the region.

In her new role, Lim will be the key client-contact throughout research projects and will be based in the company's Singapore office.

Piers Lee, managing director at Kadence Asia-Pacific, said: “We believe that Rowena's market knowledge within the FMCG, food and telecoms industries, along with her capabilities as a market researcher will add significant value to the work we undertake for clients operating within these sectors.”

Author: James Verrinder

Related links:

Kadence bound for Hong Kong, Shanghai in 2008

Kadence boosts presence in South-East Asia

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