Interpret makes two VP appointments
US-- Media and technology research agency Interpret has hired Michael Cai as vice president of video games and Michael Gartenberg as vice president of strategy and analysis.
Cai joins from Parks Associates where he was director of digital media and Gartenberg was previously a vice president and research director at Jupiter Research.
Gartenberg will concentrate on expanding the firm's custom and syndicated research offerings for consumer technology clients and Cai will focus on growing Interpret's business in the video game sector, working with co-founder Grant Johnson who has recently been made agency president.
Author: James Verrinder


