Creston reports 'notable' new business for ICM
UK— Insight and communications group Creston has reported 6% like-for-like revenue growth in the nine month period to 31 December.
The firm did not disclose figures in the interim management statement released today, or break out the results of its business divisions.
But Creston did say that ICM had seen a “notable increase in commissions” over the period, which include projects from new clients Sainsbury’s and The Electoral Reform Society. Existing customer BT has also commissioned an “extensive” qualitative study across Asia and North America.
The group, which is headed by Don Elgie (pictured), said that ICM’s focus has been on driving new business development and product initiatives following the appointment of a new senior management team.