E-Rewards strikes deal to tap high-flyers
UK-- E-Rewards has a struck a deal with Virgin Atlantic to invite the airline's Flying Club members to sign up to its online research panel.
Those who agree to join and take part in surveys will earn ‘miles' to put towards future trips.
E-Rewards already has similar partnerships with Air France/KLM, BMI, Delta Airlines and Continental Airlines, among others.
Through these relationships the panel company is able to reach “real business leaders and decision-makers”, said Kjell de Orr, CEO Europe.
Author: Brian Tarran
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