NEWS4 September 2014
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US — Quantcast has named Google veteran Adrian D’Souza as its vice president of Operations.
D’Souza (pictured) held several roles at Google, most recently director of Global Brand Solutions. In his new position at Quantcast, which specialises in real-time advertising and audience measurement, he will be responsible for overseeing, developing and leading all operational efforts.
“Quantcast’s team has built a unique proposition in the fastest growing part of the digital advertising market,” said D’Souza. “Using their own massive data set enables them to truly harness the power of big data and provide more relevant and effective results for clients.
“I’m excited to join such an accomplished and creative team and look forward to helping ensure that Quantcast continues to deliver incredible customer results throughout the company’s growth.”
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