Latest audio
The future of privacy
We speak to privacy expert Raymond Wacks about personal data in the digital age.
IAB's Tim Elkington puts his best foot forward
We speak to the Internet Advertising Bureau’s head of research, Tim Elkington, about the UK’s new online audience planning system.
Rory Sutherland on research and behavioural economics
The IPA president on how behavioural economics could help market research improve the ‘dismally slight’ influence it has had in the boardroom in recent years.
Nesta's Roland Harwood on opening up innovation
The director of open innovation from the UK’s innovation investment body speaks to us about how companies can innovate together with their suppliers and customers
Jan Hofmeyr on the struggle between innovation and inertia
We speak to the Synovate director about the research industry’s love–hate relationship with innovation.
Kimberly Till on the way ahead for Harris Interactive
Turning a troubled company around amid the worst recession for decades is a daunting challenge. But Harris Interactive’s CEO Kimberly Till remains confident the firm is well placed for the future.
Synovate's new boss looks to the future
We speak to Robert Philpott about taking over the global agency amid the recession, and about what he’s learned over the years from his predecessor Adrian Chedore.
I've been reading... Nudge
Tom Woodnutt of Hall & Partners tells us how Richard Thaler and Cass Sunstein’s bestseller influenced him.
John Gerzema on research and the 'brand bubble'
We speak to John Gerzema, co-author of The Brand Bubble, about how research can help brands to cope with new consumer realities.
Is piracy the new market research?
Matt Mason, author of The Pirate’s Dilemma, speaks to us about how businesses can learn to see pirates as a source of market insight.
Survey Geek vs. The Cord-Cutters
Self-confessed ‘survey geek’ and blogger Reg Baker brings us up to speed on the rising numbers of cell-only households and the challenges these ‘cord-cutters’ pose to telephone research in the US.
Moving the online quality debate forward
We speak to Kim Dedeker of Kantar, Joel Rubinson of the ARF, Andrew Cooper of Verve and Amy Millard of MarketTools about what the future holds for online research quality.
Thanks for sharing
Ex-Amazon boffin Andreas Weigend on how to get your customers to share information about themselves, and what’s in it for you – and them – if you succeed.
Interbrand's Rita Clifton on the marketing economy
Marc Brenner talks research and the recession with the newly-appointed president of the Market Research Society.
ARF's Rubinson quashes panel myths
We spoke to the Advertising Research Foundation’s Joel Rubinson about new findings from a major study into duplication and overlap of respondents in online panels.
New MRIA president interviewed
James Verrinder talks to David Stark of Canada’s Marketing Research & Intelligence Association about government spending, sugging and online privacy.
Power to PowerPoint
PowerPoint is a nightmare. It constrains creativity and inhibits presenters. Right? Wrong says Kantar’s social media knolwedge leader Tom Ewing. He explains why PowerPoint still has a research future.