OPINION14 April 2011

Media owner’s grave error

This morning we have a lesson on the importance of carefully planning your media placements, courtesy of Clear Channel, which hung a giant poster for hit TV show The Walking Dead – set in the aftermath of the zombie apocalypse – on the wall of a funeral parlour in Country Durham.

Clear Channel has since apologised and taken the poster down, but you can see it online here.

@RESEARCH LIVE

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