Comment on: Looks good, tastes good
I'm not sure that this is news to anyone regularly involved in product testing, which is why products are usually presented in a neutral environment without visible packaging to avoid any potential bias that might be introduced by a brand name or pack. This is an issue for pack testing research and reinforces the need to include an element of sensory testing when a packaging format is changed significantly from that which the consumer is used to.
email@example.com has not added any discussions yet.
firstname.lastname@example.org has not added any posts yet.