Interview
My double life – Crispin Beale
Researchers reveal how their out-of-hours pursuits affect the day job. This month Crispin Beale, chief executive of Chime Insight and Engagement, talks about his other life as a farmer.
Latest news
Congress to discuss Homeland Security media monitoring
US— Lawmakers are set to meet next week to examine the Department of Homeland Security’s social media monitoring programme, which is used to identify potential threats to the country.
Forrester revenue and profits up in 2011
US— Forrester Research has reported revenue of $283.6m in 2011, up 13% on the previous year.
Video data collection firm Watch Me Think opens in UK
UK— Watch Me Think, which collects videos filmed by research participants on their own phones, has set up a UK arm after a successful first year in Australia.
Features, opinion and analysis
Scotland’s big question
As the Scottish National Party plans a referendum on Scottish independence, Ruth Stevenson of Ruthless Research wonders whether they’re asking the right question.
We have ways of making you talk
A group of scientists say they’ve found a way to tell what word someone is thinking of by studying their brain waves. It’s a trick that market researchers wouldn’t mind mastering, writes Bronwen Morgan.
From the blogs
Taking MR to the next level
Rajat Paharia, founder of gamification firm Bunchball, talks to Brian Tarran about how to inject life into the research experience.
Spending plans
Monique Drummond of Relish Research hears from research buyers about their priorities and expectations for the year ahead.
From the print edition
Whatever next?
Visualising what tomorrow will bring is crucial to what researchers do. But it’s also notoriously difficult. Robert Bain takes a look at the business of prediction.
The trolley and the IV
Violence is always a problem in A&E departments, and never more so than at Christmas. Robert Bain meets the ethnographers who went to see for themselves.
The path to purchase
Technology is helping bricks-and-mortar retailers get better at understanding shopper behaviour – just like their digital counterparts. Tim Phillips enters the world of advanced shopper research.
Twenty-five years in research
Are we there yet?
John Gambles of Quadrangle and David Smith of DVL Smith have each chalked up 25 years in market research. James Verrinder asks them to reflect on how far the industry has come and where it’s heading.
Pricing research
How much?
A new study shows people overestimate what others will pay for goods. Neil Cary and Lisa Bella consider the implications for pricing research.
Social media analysis
Twitter: a network of influence
Who’s setting the agenda for the MR debate on Twitter? Brian Tarran joins the dots to find out.
Upcoming events
Healthcare Research - 23 February 2012
The healthcare sector has consistently been the home of imaginative and effective research work. It is also, perhaps, the most challenging of sectors with its complex structures, myriad stakeholders and tight legislation. In this fascinating one-day conference you will listen in to some illuminating case studies, take part in debates and network with others working in this most active of research arenas. Don’t miss key insights from MRS, BHBIA, EphMRA, ...
