Research
Deborah Sleep FREELANCE
Stories by this contributor.
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More than a game
27-Sep-2011
Experiments by Engage Research and GMI show how gamification can help researchers improve feedback from online surveys. Engage’s Deborah Sleep reports.
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Online surveys don't have to turn respondents off
11-Aug-2010
Deborah Sleep of Engage Research says online surveys are still turning respondents off, and reports on a study into how they can be made more appealing and more effective.